The Red Sea Coast of KSA is positioned to be...
Walk the floor of any global car plant and the rhythm is unmistakable - stamping presses pounding steel, robots welding in sync, conveyor belts carrying half-built bodies toward completion. This...
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Why the Gulf Is Ready for Autonomous Cars
Ask most analysts where autonomous tech will find its first mass audience and they point to Silicon Valley or Munich. Yet fresh data from Arthur D. Little’s 2024 Global Automotive...
Will Nissan and Honda Finally Join Forces?
Japanese brands rarely merge. When they do, the move is born either of bold engineering ambition or sheer survival. Nissan in 1999 joined Renault to stay afloat; Mazda took Ford...
Subaru at a Crossroads: Crafting Great Cars Isn’t Enough Anymore
Subaru’s boxer engines and symmetrical all‑wheel drive make winter roads feel like clear asphalt. In ski towns from Aspen to Hokkaido, the brand is shorthand for go‑anywhere dependability. Yet step...