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Ford’s Signature 2.0: A New Chapter for Dealerships?
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Saudi Arabia’s Storied History of the Sedan

  • Automotivate ME Team
    By Automotivate ME Team
  • August 7, 2026

Why have sedans remained so popular in Saudi Arabia? We explore how geography, long-distance travel, fleet demand and changing competition shaped the Kingdom’s enduring preference for the four-door.

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The World’s Most Influential Automotive Laboratory

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Same Road, New Machines

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Mohammed Aqel and Shaping the Middle East’s Automotive Aftermarket Sector

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FMCG in India to Automotive Frontiers in the Middle East

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Tomm Stanley on Sounds, Snow, and Standards

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Mohammed Ben Sulayem and the Emirates’ Fast Lane

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Irfan Tansel’s Four‑Decade Motor Quest

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Chris Harris and the Art of Explaining Speed

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Dubai Fast Tracks the Future of Urban...

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  • April 18, 2026

Dubai is moving closer to launching its first air taxi network, with stations near DXB, Downtown, Palm Jumeirah and Dubai Marina set for completion by 2026. The project signals a...

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An Adrenaline Junkie’s Sunday Ritual, Now Organized and Electrified
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  • August 27, 2025
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Can eZhire Really Fix Corporate Car Rental?
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Chevrolet’s 2025 Tahoe and Suburban Roll into the Gulf
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Ford’s Mustang Mach-E Charges into the Gulf
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Saudi Arabia’s Storied History of the Sedan

  • Automotivate ME Team
    By Automotivate ME Team
  • August 7, 2026

Why have sedans remained so popular in Saudi Arabia? We explore how geography, long-distance travel, fleet demand and changing competition shaped the Kingdom’s enduring preference for the four-door.

Read More
  • Commentary
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MG & Rewriting Syria’s Mobility

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  • Automotivate ME Team
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Chevrolet’s 2025 Tahoe and Suburban Roll into the Gulf

Chevrolet has updated its full-size flagships, and the first public stop is the Middle East. Both the Tahoe and its...

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Oman’s Automotive Kicks Into High Gear

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Abu Dhabi and Its Move to Autonomous Motoring

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Ashok Leyland X UAE. An Innovation Drive on Commercial Transport

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The Green Movement, On All Fronts

Abu Dhabi and Dubai are embracing electric mobility with innovative battery-swapping stations for electric bikes, supporting green transport and sustainability...

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Will Nissan and Honda Finally Join Forces?

Japanese brands rarely merge. When they do, the move is born either of bold engineering ambition or sheer survival. Nissan...

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Can eZhire Really Fix Corporate Car Rental?

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Subaru at a Crossroads: Crafting Great Cars Isn’t Enough Anymore

Subaru’s boxer engines and symmetrical all‑wheel drive make winter roads feel like clear asphalt. In ski towns from Aspen to...

  • Automotivate ME Team
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  • April 23, 2025
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Why Lean Stock Wins the Long Game

For decades, Original Equipment Manufacturers (OEM) measured success by the truck‑load. Ship a field full of cars or a warehouse...

  • Automotivate ME Team
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