The Power of a Perfect Shift
In motorsport, victory comes down to timing. About knowing when to hold the revs and when to shift, about balancing ambition with control. Business isn’t so different. The best leaders, the boldest innovators, and the quiet heroes of the UAE’s automotive industry all know what it means to make the right move at the right time.
And now, it’s time we celebrate them.
The Automotivate Excellence Awards 2026 are here to honour the visionaries, strategists, and trailblazers who shifted up a gear and pulled the rest of the industry along for the ride.
Making the Statement
Held in the beating heart of the region’s mobility ecosystem, this ceremony is a victory lap for those who made measurable, meaningful impacts.
These are the people and organisations that turned uncertainty into traction and transformed customer experiences, mastering EV transitions, redefining logistics, and building up the talent who keep the wheels on the road.
- Retail leadership and service excellence
- Electrification and green innovation
- Digital transformation in mobility
- Trailblazing women in automotive
- Young disruptors and emerging talent
- Commercial fleet and logistics excellence
- After-sales champions and parts powerhouses
Who Deserves the Spotlight?
From dealer principals who rewrote customer journeys, to workshop heads who cut downtime by half, to digital teams building e-commerce platforms, this is their moment.
The awards shine a light on those who adapted and accelerated, often under immense pressure and amid changing technologies, market expectations, and global uncertainties.
Why It Matters
It’s about example. The UAE’s automotive industry is one of the fastest-evolving in the world, and those setting the pace deserve to be recognised not just by their peers, but by the public, partners, and policymakers shaping the future of regional mobility.
These stories need telling. These achievements need celebrating. Because every poignant shift deserves a cheer.
The Automotivate 2026 Awards will be open for nominations soon. Whether you’re in showrooms, service bays, boardrooms, or back-end systems—if you know someone who deserves to be recognised for their passion, this is your signal.
Let’s celebrate those who didn’t settle for cruise control. Let’s honour the ones who found the redline and decided to shift up.
Stay tuned. The flag drops soon.
